Privacy policy for Snipzr, a free URL shortener with link tracking, QR code generation, customizable slugs, API access and batch processing.

This Privacy Policy describes how snipzr.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at contact@snipzr.com

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We may engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processors use limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

When you click a snipzr short link, we count the click to give the link's owner basic, aggregate statistics about how their link is performing. We designed this to be privacy-friendly by default.

We do not use cookies or any tracking for this. No cookie is set, nothing is stored on or read from your device, and we do not create any identifier for you — no cookie, no fingerprint, no "visitor ID". Because nothing is stored on your device, this measurement needs no cookie-consent banner. This describes the link-click measurement only, which is entirely first-party — no third-party analytics service counts your click. Our marketing website and the signed-in dashboard are separate products and do use Google Analytics, as described in the general Analytics section above, where you can also opt out.

For each of their links, a link owner can see totals such as: how many clicks the link received over time (with a rough split of real clicks vs. bots and link-preview bots); the country a click came from (country only — never your city or precise location); the referring site's domain (never the full page address); broad device, browser, operating-system and language categories; and whether the click came from the link itself or a QR code. These are always totals — never a list of individual visits, and never anything that identifies you.

To work out the country, our content-delivery provider reads your IP address at its network edge and passes us only a two-letter country code. We do not store your IP address in our analytics, and we remove it from our access logs and error reports for this traffic. Your IP is used only momentarily to derive the country and is then discarded.

Deriving the country from your IP relies on our and the link owner's legitimate interests (Article 6(1)(f) GDPR) in understanding, in aggregate, how public links perform. The stored statistics are aggregate and do not identify you. We have carried out and documented a legitimate-interest assessment.

Aggregate link statistics are kept for up to 750 days (about 25 months), regardless of the link owner's subscription plan. Subscription tiers only change how far back an owner can view their statistics — they do not change how long the data is retained. When a link or account is deleted, its analytics are deleted with it.

Because the country derivation relies on legitimate interests, you have the right to object to it — contact us by e-mail using the details under “Contact” above and we will address your objection. Because we hold no identifier for you, there is no visitor profile to access or export.

Because this measurement uses no cookies and no cross-site tracking, browser “Do Not Track” and Global Privacy Control signals do not change it (see “Do Not Track” above).

What we deliberately do not do: we do not track you across sites; we do not build a profile; we do not count "unique visitors"; we do not record your city or precise location; we do not store the full address of the page you came from; and we do not sell or share this data.

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

As noted above, if you would like to make a complaint, please contact us by e-mail using the details provided under “Contact” above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.

Last updated: July 13, 2026